Run a more profitable membership site and have more fun doing it

We'll help you get there

You are the expert on your membership site – the driving force behind the membership and the reason your most loyal fans pay you month after month, year after year.

But you're focused, as you should be, on staying at the top of your field, and then teaching, coaching, and helping your members succeed.

There aren't enough hours in the day to acquire the business knowledge necessary, much less implement, the impactful changes necessary to move the needle and set your membership on a course to reach your financial, professional, and personal goals.

With those limitations, how can you ever get off the hamster wheel of mediocrity and start making what you're worth by reaching (and retaining!) more people who would greatly benefit from your membership?

Sometimes it takes an outsider – a second set of eyes – to help you clear the roadblocks and pave the way to achieving your business and lifestyle goals.

We can step in, meet you where you're at, and set you on a path to success.

Regain control and peace of mind with the confidence that your business is going to be around for the long haul. We have 15+ years of experience building, optimizing, and scaling membership sites, and we can help you, too.

Trusted By:

Member Up’s fresh set of eyes made a big difference, and the result was a much better set of CTAs and a way better membership sign up process. Revenue growth this year was up well over 100% over the previous year. Much of that was due to the improvements you guys assisted with.

Seth Rosen, International Gem Society

Travis and Amanda are both total pros. They obviously know the membership space well, and more than that were super present with me on each of our phone calls. They listened very well to my questions, clarified the big points, made sure I knew exactly what I needed, and then filled in the blanks very well. I love working with people who “know their stuff” AND are great to work with!

Sonia Stringer, CEO Business Academy for Women

How can we help?

Through a coaching & consulting engagement that assesses your membership site from the beginning of your funnel, to sealing the leaky churn bucket, to upselling the right members for maximum profitability, and everything in between.
We listen. We get to know you and what your personal goals are, and design a plan that is tailored to you.

One-on-one, custom tailored coaching & consulting for each membership site. This is not small group coaching with generic suggestions.
Teaching you the skills necessary to carry out your goals beyond our time working together.
Access to MemberScore – our purpose built engagement tracking app for membership sites that will provide us with the data we need to help you reduce churn and increase upsells.

My business has been running well, but I’ve realized that we could be more efficient and deliberate in building my business the direction I want to go long term. Working with Amanda was an amazing experience. She asked me what I liked working on, the type of work that is most profitable, and where I wanted to be financially in a few years. In a very short time she was able to redirect my focus towards putting systems in place to build profit centers in areas I enjoyed working on, and helped me develop a plan to reach my financial and lifestyle goals.

Andrew Kilzer, GM TexAgs Production Group

We help you plan and implement changes in the highest-impact area of your business. Together, we’ll optimize, refine, revise, and otherwise improve:

Tech & tools assessment
Conversion rates
Onboarding
Member engagement
Churn rate
Customer lifetime value
Customer success

Your vision for your business
Your strengths and roadblocks
Challenges specific to your membership site
Retention strategies
Process automation & implementation
Marketing & advertising

KPI assessment
New potential revenue streams
Surveying your current members
Content creation and management
Reactivation campaigns for churned members

We might be a good fit if you:

Want to make more money and spend more time doing what you love
Have a mid-sized membership site
Employ 10 or fewer people
Demand a strong ROI in the short term by working with us
Are a nice person. We like working with other nice people.

I get calls every single week asking who I could recommend to help with their membership site. Member Up are on my short list every time. They know their stuff.

Chris Lema

My time working with Travis helped clarify my thinking around our pricing strategy. His outside perspective was exactly what I needed to keep our project moving.

Tina Harkness, Cannon Financial

Pricing

$25,000 for 6 month intensive engagement
$1,500 and up for coaching sessions
$500 - $2,199/month (3 month minimum commitment) for coaching retainer

Take the next step

Jump on a quick call with us and let’s see if this is a good fit. Email us now to schedule a call (no pressure, no weird sales tactics): travis@memberup.co

Not up for chatting yet? Plug your numbers into our churn and upsell calculator and see what you stand to gain by making a few small improvements. We’ve helped lots of membership sites make lots of dollars. We can help you, too.

FAQ

Who are you guys and what makes you think you can help me make more money?

We’re Travis and Amanda Northcutt. We only work with mid sized membership sites run by people who love their work but want more freedom to pursue other passions.

Amanda was the Director of Sales for a multi million dollar membership site for 10 years. She took an early retirement to refocus her life and pack her family up to start traveling full time in 2015 before joining Travis at Member Up. When Amanda started working for the aforementioned membership site, it was grossing less than 6 figures annually. She played a key role in increasing revenue by more than 40x.

Travis has specialized in the membership space for over 5 years now. He started out building membership sites for clients, and has evolved into providing strategic input on all areas of running a membership site.

We traveled the world full time for 2 years, and just recently settled down in Fort Collins, Colorado. You can learn more about our crazy life on our personal blog: https://northcutt.life

We believe in entrepreneurship and making your financial goals align with your lifestyle goals. We’re a living, breathing example of this.

What is MemberScore?

MemberScore is the only purpose built engagement tracking app for membership sites. MemberScore scores your members based on the important actions they take or don’t take on your site (when they login, content and course consumption, email activity, forum participation, and other key metrics). This information puts you in the driver’s seat – know who is ripe for an upsell, and who needs some TLC before they churn. MemberScore then automates the process of reaching out to those "at-risk" members, to help them get re-engaged and stick around longer.

How can I be confident I’ll get a positive return on my investment?

Because every membership site we’ve worked with has benefitted from an outside perspective from experts who help make intelligent decisions to propel growth. With the help of the data that MemberScore collects, we’ll be able to make our most effective recommendations yet for churn reduction and increasing upsells. If we think you can’t make your investment back by the end of our time working together by implementing the changes and tweaks we recommend, we’ll tell you before we start that this isn’t going to work, and will decline to move forward. If we’re all wrong and enter into the 6 month engagement anyway and it doesn’t work, we’ll refund your money and part ways amicably. Seriously.

What level of access will you need to my site?

If development work on my site is included in your recommendations, is any part of the cost of that development included in the price of the consulting package?

How to maximize your membership site revenue with members you already have

Get our free 14-page guide on how to make more money with the members you already have. Reduce churn, increase upsells, and enjoy the results.

I knew a paid membership website would be a valuable way for me to serve my audience, but what I needed to accomplish with it is a bit more unique than a standard, cookie cutter membership site. So I reached out to Member Up to help me cut through the overwhelming number of options. They took the time to understand my project and then provided feedback and expertise that was not only extremely valuable in knowing exactly how to move forward, but was also helpful from a strategic perspective in teaching me how I should think about my membership site.

Tim Schmoyer, videocreators.com

Initially, I wasn’t really sure impact your work would have and what specific tactics you’d bring to the table. A second and third set of eyes that were unbiased to our design and past decisions was incredibly valuable. In particular, the fresh take on user introductions and lifecycle campaigns very worthwhile. It’s very easy to dig our own rut without realizing it, so a new angle was very refreshing. The fresh input on communication and signup funnels was a favorite. Just simple things, like allowing free users to mentally commit more to the product was something we had not thought of and yet has greatly increased our signup rates.

Jonathan Williamson, CG Cookie